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IWC The Label were approached by British GQ at the beginning of March to feature in their May SS21 edition. We decided to include our IWC White Paint Denim Jeans. This GQ feature gave us the opportunity to include a little background info on how we began... "A Timeless Collection. IWC THE LABEL began making 1 of 1 denim pieces for UK and American Music artists. As their luxury streetwear brand expands with new products, the two brothers have not lost the ability to maintain significance and create unique designs" - GQ GQ May SS21 Edition includes IWC The Label...